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Buick Needs to Embrace Its Boat Dad Image

Posted By GMbeat on Articles - A story about a Buick is not exactly one that grips the imagination. Maybe not here. But allow me to explain. Buick, founded in 1899, among the world’s oldest car companies, has a future in this here 21st century, this era of fractured attention spans, of hyperkinetic pace. It serves as the antithesis to the very concept of sport-luxury. This much I discovered after nearly a week in a Lacrosse Avenir: a car that quietly sings its competencies, trading on its subtleties for anything even remotely approaching Alcantara.

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